Code of Ethics

As your Meta Ads and Digital Marketing Automation Specialist, I, Samantha Bright (trading as Adsforbreakfast), commit to the following ethical standards:

Professional Conduct

  1. I will manage your advertising accounts with integrity and professionalism, strictly adhering to all platform terms of service and legal requirements.

  2. I will maintain complete transparency in all aspects of campaign management, including:

    • Performance reporting

    • Strategy implementation

    • Campaign challenges

    • Optimization decisions

    • Resource allocation

  3. I will represent your brand in accordance with your explicit instructions and guidelines while maintaining compliance with advertising platform policies.

AI Integration Disclosure

  1. I utilise artificial intelligence tools to enhance service delivery in:

    • Campaign performance analysis

    • Data interpretation

    • Trend identification

    • Basic administrative tasks

    • Report generation

    • Research assistance

    2.All AI-assisted work is:

    • Reviewed and verified by me personally

    • Used to supplement, not replace, human expertise

    • Implemented to improve efficiency and accuracy

    • Protected by the same confidentiality standards

    • Monitored for quality and accuracy

    3.AI tools are specifically NOT used for:

    • Critical strategy decisions

    • Creative development

    • Final campaign optimisations

    • Client communication

    • Sensitive business decisions

Client Communication and Reporting

  1. I will provide clear, honest, and timely communication about:

    • Campaign performance

    • Strategic adjustments

    • Challenges and solutions

    • Recommendations for improvement

    2 .I will deliver transparent reporting according to agreed frequencies and metrics.

Confidentiality and Privacy

  1. I will maintain strict confidentiality regarding:

    • Business practices

    • Campaign results

    • Proprietary information

    • Client data

    • Strategic insights

    2. I will never share or misuse confidential information obtained during our professional relationship.

Ethical Standards and Termination

  1. I reserve the right to immediately terminate our agreement if a client:

    • Engages in discriminatory practices

    • Promotes hate speech or harmful content

    • Participates in illegal activities

    • Demonstrates public behavior that conflicts with these ethical standards

    • Acts in a way that could damage my business reputation

    2. I will not engage with clients who:

    • Discriminate based on race, gender, religion, sexual orientation, or any other protected characteristic

    • Promote harmful or deceptive practices

    • Violate platform policies or legal requirements

    • Engage in public behavior that contradicts these ethical standards

By accepting my proposal and services, you acknowledge and agree to these ethical standards and understand that violation of these principles may result in immediate contract termination without refund.